For more than 17 years, Hyma has immersed herself in various facets of the marketing communications spectrum — from public relations to editorial, and events, and now social media. This broad range of experience enables her to meet clients’ needs with the right mix of marketing tools, in particular editorial and media relations. With experience in various industries such as education, property, Information Communications Technology (ICT), and agriculture, she has been asked to contribute articles to consumer and trade publications in Malaysia and the ASEAN region.