Challenges of the Thai Healthcare System
Examining Thailand's current healthcare infrastructure, and the feasibility and likely impact of the government’s announced 20-year plan...
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MICE in a Pandemic World
The MICE industry has been among the hardest hit by the Covid-19 pandemic, with many events forced to go online. What lies ahead for the...
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How Pharma Companies can Successfully Launch New Products
Although clinical differentiation is vital, there are also other metrics which have proven to consistently improve a new drug’s...
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Doctors are the New Celebrities of Skincare
Doctors all over the globe are offering free skincare advice via their social media channels, empowering their followers while gaining...
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How Brands can Avoid Influencer Fraud
Working with fake influencers not only runs the risk of monetary losses, but can also damage a brand’s reputation. In the previous...
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Selecting Influencers for Medical Aesthetics Brands
Marketers must consider the quality of influencers’ content, who their audiences are, and not just number of followers. With traditional...
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- Apr 8, 2021
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Influencers are Revolutionising Skincare
Today's influencers are shaking up the skincare industry, and brands ought to pay attention. Beauty and skincare influencers have been...
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